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Podcast

“Cognitive Dissonance: The Background Radiation Sapping Employee Productivity and Workplace Happiness” by Casey Harvey – Episode 170 – FTM Rapid Reaction

“Team members should be treated in the same way as customers.” If you repeat this statement often but it’s false day-to-day, it produces cognitive dissonance in your culture, allowing bad habits and toxicity to form. Read more…

Podcast

Amie Ryan – Episode 169 – Invest in Your Team with Education

Shockingly, there isn’t an industry-wide required certification process to put fire into customers’ homes. However, there are many obtainable certifications that not only ensure your staff is expert at what they do but also plant Read more…

Podcast

“Two Ways to Ask Customers Better Questions” by Jim Adams – Episode 168 – FTM Rapid Reaction

When a salesperson is standing in front of a customer, it’s important to ask intentional questions. Listen to this episode to get a framework for finding the right tone for sales situations and asking questions Read more…