Chris Becker – Episode 157 – Building a Business from the Truck Up
Standing in living rooms in a tattered t-shirt and jeans might sound like a terrible sales strategy, but it’s exactly how today’s guest began one of the largest hearth retail operations in the nation.
In today’s episode, Tim talks with the peak performer Chris Becker (President of Twin City Fireplace), who slowly took over his father’s business after realizing working in a cubicle wasn’t for him. After many years of backbreaking work, Chris has made a serious mark in our industry and has many lessons to share.
In this episode, you’ll learn:
- What a week-in-the-life of Chris looks like (and his advice for creating a schedule).
- Why in-home selling works (and why it’s more effective now than ever).
- Why success requires self-awareness (and how to cultivate that trait).
In the past, success required putting your nose to the grindstone and working hard—but things are a bit different now, and success requires more strategy than ever. Chris’s story is a prime example of this shift. Listen to this episode for tips on working smarter from someone who’s worked far beyond harder.