Click here to listen in iTunesClick here to listen on GooglePlayClick here to listen on Spotify One of the most important things you can do in a sales process is tell a customer about the value that you provide—but how can you do that in a way that separates you Read more…
Click here to listen in iTunesClick here to listen on GooglePlay Most companies miss the most important step in the sales process because they are flying too fast. But the truth is that understanding the customer’s problem is the most important thing you can do if you want to have Read more…
Click here to listen in iTunesClick here to listen on GooglePlay If you want an effective sales process it has to start with greeting the customer. Now, most people think this isn’t something that needs practice—and they’re wrong! The truth is that you are on the playing field as soon Read more…
Click here to listen in iTunesClick here to listen on GooglePlay Most small businesses don’t have a cohesive sales process to organize their sales—and the result is that their results are haphazard at best. In order to be successful, a sales team needs a process to follow, like a playbook, that Read more…